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IHR Archive Uncategorized What Is Special About a Professional Photographer?

What Is Special About a Professional Photographer?

The Australian Institute of Professional Photography is a non-profit organization that offers a variety of photographic opportunities to both professional photographers and amateurs alike. The Institute runs two main programs – the APMP Program for Australian Photographers (APMP) and the APPL Program for Professional Practice (APPL). The APMP Program awards cash awards to both entry level and senior photographers, while the APPL Program focuses on training and development and professional development of current and potential photography professionals. Both programs are offered in Perth, Western Australia. The mission of the Institute is to provide opportunities for creative, practical and timely experimentation within the photographic and visual arts – find out more

Why You Need a Professional Photographer?

Australian Institute of Professional Photography


Currently the winners of the APMP Program have been given an outstanding achievement award, the platinum trophy, the gold medal, and the executive director’s prize. The most recent awards were: the gold medal for the best overall picture or photo of the year, the silver medal for the best digital photograph, the bronze medal for the best overall commercial photograph, the first place winning photography in the sidebar segment of the top ten at the Optician magazine’s International Exhibition of Photography (IEPI), and the associate photographer award at IEPI. The Australian Institute of Professional Photography has also won the Outstanding Service Award for its contribution to the industry, the Outstanding Business Provider Award for its leadership in supporting the profession, the Certificate of Accreditation for Digital and Photographic Services (CAD/PAS), and the Best Student Award at the Australian Institute of Professional Photography Annual Meeting 2021. In recognition for their vision, innovation and hard work, the Institute was also rewarded with a Grand Master award.

The recipient of this prestigious award is not only an exceptional photographer, but also someone who exemplify the very essence of professionalism through the quality of their work, their eye for detail, and their genuine concern and enjoyment of working with all types of people. Their warm personality is truly inspiring and adds a smile to everyone’s face. This is the type of person that will go out of their way to help you have a great time during your vacation and will give you a lifetime of pleasure from beginning to end. In a career as a professional photographer, one must possess not only technical skill but also compassion and a positive attitude towards others.

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